Market with huge potential for groups and conventions
verything is bigger in Texas, including opportunities, and Meet Puerto Rico’s (MPR) week-long sales mission to Houston and Dallas fit right in. With a contingent of 11 hotel partners, a series of events, 30 appointments and presentations, two lunches with HelmsBriscoe representatives, sponsorship of an MPI chapter event and participation in two travel agent events with the Puerto Rico Tourism Company (PRTC), Meet Puerto Rico impacted the area with big Puerto Rico Convention branding and came away with big results.
Milton Segarra, President & CEO, Meet Puerto Rico described the potential Texas has for Puerto Rico. “Texas is already a strong hub for business as well as the location of several Fortune 500 companies’ headquarters,” he explained. “Now, several airlines have increased air access from Texas to Puerto Rico making this one of the strongest reasons for our renewed focus in this market. We already have great feedback from potential clients.”